🇬🇧 The opportunities that entrepreneurship creates

Business models are changing and companies are going global. Some cities, especially small ones, offer advantages to those interested in opening businesses there, generating jobs and contributing to local economic growth. Others don't offer anything much, but if they have enough qualified labor for the type of company you want to start, they can be interesting because they have a lower cost of living and greater safety than big cities, for example.

Starting a business is an opportunity to move to another city or even a country and live in a part of the world that offers what you consider quality of life.

One of the reasons I encourage people to undertake in smaller cities is that, at least in Brazil, it is unusual for local governments to take action to generate jobs there, and many people, usually without qualifications, migrate to large cities, increasing the rates of violence in these places, because the competition for low-skilled jobs is much greater than in smaller cities. By the way, investing in educational institutions that aim to qualify the local population can be good business in many small Brazilian cities.

In other countries, the scenario can often be perfect to innovate or to work as a self-employed professional in creative activities that can connect to the world (through exports, for example).

As I said in another text, as governments do not always do all the best for the population, private initiative can make a difference, investing to create opportunities, qualify people, and, in doing so, increase the employability of people who don't even know what it is. It means, increasing safety in big cities and the quality of life for all. Running away from empty fads, a company can create a strong brand by adding real value to what it sells.

Nycka, the Nomad